You may come across a lot of elaborate and complex websites on the internet. These websites have a lot of pages which are filled with content. However, in web development, less is actually more. That is why you may also try to make a one-page website on WordPress. Here, in our article, we are going to discuss the various benefits of creating a one-page website. We will also tell you what kind of businesses require a one-page website and how exactly you are going to create your one-page website on WordPress.
Why would you want to create a one-page website?
Most websites around us have multiple pages. This may include home page, about page, contact page, FAQ page and pages showing the products and services that you are offering to the customers. On the other hand, a one-page website contains all the important information on a single home page. This page may be divided into a number of sections. One-page websites have a number of benefits over other traditional websites. Some of the benefits are:
Simplicity: These websites are extremely easy to navigate. This will help you to easily attract visitors towards your website. It is also quite easy to find out what exactly you need on these websites.
Easy to maintain: You need not have to undergo a regular maintenance process for one-page websites. This is mainly because of the fact that they have very little content and you need not have to make a lot of changes every now and then.
However, you may not be able to use a one-page design for all kinds of websites. Large and complex websites are also required in many places but if you are running a small-scale business or a portfolio, then this format is something that you must consider.
Few important elements of a one-page website:
When you are creating your entire website on a single page, you need to be very careful about the elements that you like to include. You will have to include only those elements that are of absolute importance and will satisfy the needs of your audience. You must also make sure that you do not include too many elements on a single page. Everything that you have should have a particular purpose. Some of the most essential elements for the one-page website design are:
- Call to actions like buttons, signups and contact button
- An about us section explaining the important points about your organisation or company
- Your brand elements like logo and tagline
- The list of services and products that you are offering to your customers
- Links to various important sections of your website and social media pages
- Contact information
The ordering of these elements must also be done in a proper way. You will have to place all the crucial elements and the CTAs at proper locations so that they catch the attention of your users. The contact details need to be placed at the bottom of your web page. You will have to carefully decide what your audience would like to see on your website and in which order and only then you should determine the sequence of the elements. You may also add links to your blog on the one-page website itself.
How do you create a one-page website?
Creating a one-page website is quite easy if you know the correct procedure. Here we have given a three-step process to design a perfect one-page website:
Determine the main focus of your website:
As we have already said while creating the one-page website you need to be very particular about its design. You should know what exactly your goals are behind creating your website. You will only have to pick the key elements that you would want to add to your website. This should include the primary CTA and the list of services that you wish to offer. Next, you should understand what exactly you want your visitors to do on your website, whether they would want to sign-up for a membership plan or purchase a product. You should arrange your content according to the requirements of your visitors. You should also provide them with all the important information and explain to them the benefits of all your products and services.
Select a superior quality WordPress theme:
Selecting the theme is of primary importance while creating your WordPress website. Your theme has a huge role to play in attracting your customers towards your website. The theme should be simple yet it should contain all the necessary information that is required to make an attractive website. These are some of the features that you must look for in your WordPress theme:
Page builder: Your theme must come with the page builder tool using which you will be able to customise the sections.
Easy to add CTA buttons: You should be able to place the buttons at any corner of your website. The button should also be customisable so that you can change your colour and font to match the texture of your website.
Navigation section: The navigation section will allow the users to easily navigate from one section of your website to another.
Responsive layout: The theme should also be responsive so that you can easily view the website from their mobile devices as well.
Design your website:
Once you have selected your theme, you need to focus on the design. You must make the pages as simple as possible. There should be a clear distinction between the different sections of your website. The CTAs should be prominent and eye-catching. The navigation panel should also be clearly visible so that your users can easily jump from one section to another.
A huge variety of one-page WordPress themes are available in the market. So, you must choose accordingly and design a perfect website for your company. Also, be very careful about the features and functions that you add to your website. Always try to maintain a minimalistic approach while designing your one-page website.