Category Archives for "SEO"

June 16, 2017

The Environmental Cues that Affect our Online Decisions

July 27, 2015Why do people tend to read a particular article on a news site while skipping another? When browsing through dozens of recipes on the web, what compels people to choose one over the other? What are the odds you’ll finish reading this article?To understand the psychology driving human behavior, it’s important to note that incidental variables affect the way visitors evaluate a product more than one might imagine. Often, browsers are not aware of the environmental cues affecting their online decision-making. If asked, website visitors will generally explain their decisions as completely rational and based on a logic thinking process. However, when web users choose between several options, most of the time their decisions are based on automatic evaluations that occur without conscious awareness. They are often unaware of the variables that influence automatic decisions.When dealing with a cognitive task…read more
By Liraz Margalit              

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June 16, 2017

Your Social Media Marketing Dream Team for Your Blog

Social media as a marketing channel is one of the most effective ways of referring traffic to your blog and reaching out to your target audience online. Using Facebook, Twitter, Google+, and other social media sites will help you build a community of like-minded people who share a passion for your niche and find leads and […]

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June 15, 2017

Become an Exceptional Writer with Udemy’s “Writing with Flair” Course [FREEBIE ALERT]

“Intellectual growth should commence at birth and cease only at death.” ― Albert Einstein We’re still alive, aren’t we? We continue to look for new clients and work with existing clients. Shouldn’t we then apply Einstein’s words to our professional lives? Shouldn’t we find ways to continue growing professionally? The reason I’m writing about this […]

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June 12, 2017

Why Local Results are shaking and coming down?

Why Local Results are shaking and coming down?

Have you noted any sort of changes in local search results of Google in last couple of days? A big alteration has been noticed in recent days, which has changed the whole face of the local search results. Experts have to say that Google has brought a major change in its local algorithm policy, and […]

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June 9, 2017

How Do You Rank on Google?

How Do You Rank on Google

In its fourth annual Google ranking factors study, the enterprise platform looked at the top 30 search results for 10,000 keywords and 300,000 websites on Google. “Understanding user intention and creating unique, relevant content is more vital than ever before.” It is also visible that back-links are continuing to decrease in relevance. Looking ahead, as the […]

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June 9, 2017

Google Isn’t Parting ways with Social

Google Isn't Parting ways with Social

Last week, Google announced important upcoming changes to the integration of Google+ across Google services and the function of the Google+ platform itself. A public Google+ profile will no longer be required to access other Google services, just a Google account. The changes start with YouTube and over the next few months, users will no […]

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June 8, 2017

5 Simple Approaches Which Can Decrease Your Site’s Page Loading Speed

Decrease Your Site's Page Loading Speed

Even a one-second delay can drastically reduce pageviews, customer satisfaction and drop conversions. The speed of your site even affects your organic search rankings. Since 2010, Google has been accounting for a site speed in its algorithm. So what’s the greatest factors adding to your page speed? Size? It takes browsers time to download the code that makes up […]

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June 6, 2017

Ready for the Future of Adaptive Content?

Adaptive Conten

A startling 80% of companies claim that embracement is a key component of their success. Meanwhile, 46% of consumers would happily purchase from a company that provides a good – not even great – personalized experience. This idea is the new kid on the block. For the purpose of this post, we’ll look at it from […]

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