Imagine browsing through your Google Analytics dashboard and seeing a spike in the visitor count. Wow! But before you cheer, you see the number gradually dip.
So you got lots of visitors and you lost them all. You could have easily captured the email ids of lots of them. Perhaps you could’ve followed up with automated emails and got many of them to come back to your site again and again.
That’s the reason people build email lists — to turn visitors into loyal readers. And that’s why you should be building one.
So here are eight awesome WordPress plugins that help build humongous lists.
List Builder by SumoMe (Free)
SumoMe is powered by the marketing hackers at AppSumo.
For those of you who find pop-ups annoying but are itching to try them on your site, this plugin is made for you. SumoMe lets you set up an exit pop-up, i.e., a pop-up that shows up only when a visitor is about to leave. So you can be sure that you’re not losing any readership due to pop-ups.
List Builder pop-ups look great on mobile devices and can be customized. However, you’ll have to upgrade to the pro version to unlock advanced features like A/B testing and targeting.
List Builder supports:
- Inbox First
Optin Monster (Premium – $99)
You can use Optin Monster to display opt-in forms as pop-ups. You can also add them to floating bars, polite scroll boxes, and to your site’s sidebar. Full page cover is another interesting option.
Optin Monster comes with limited but professional-looking templates. You can setup your form and make it live within minutes. Optin Monster supports the exit intent technology, so you can configure the plugin to show a pop-up only when a user is about to exit.
You can use Optin Monster to compare the performance of different pop-up copies and designs (A/B testing). You can also choose to display different forms on different pages.
Optin Monster supports: